Branding and Brand Positioning
BRANDING IS YOUR PROMISE TO THE CLIENT OR CUSTOMER
A customer or client seeks your business or services for a solution. They want to feel confident that you can execute on all levels. When done correctly, consistent branding and brand message can accomplish more than 50% of the sale, even before you take that first call with a potential customer.
Do you want to have edge and innovate in the space you work in? Are your potential customers conservative and craving something easily digestible without challenge? Do you charge premium prices or are you the go-to, budget option? Knowing exactly who you are, what you do and most import, WHY you do it will help inform your branding to appeal to those who are looking exactly for you.
WHAT WE DO TO DEVELOP YOUR BRANDING
· Logo and website development.
· Creation of your brand messaging.
· Integrate your brand across digital / social platforms.
· Find a brand “voice” for your company.
· Design templates and create visual (brand) identity for your marketing materials.
· Establish a structure and plan to maintain brand consistency.